Teasers No More?
People have to take a $10 gamble every time they see a film, so if you take the risk out, they’ll be more willing to spend the money on seeing your film, and afterwards buying the DVD or digital copy. Because honestly, movie trailers suck and do a terrible job of summarizing a film, let alone getting me to watch it. So much so, that I and many others don’t trust trailers in any way. Most of the time the trailers actually deter me from wanting to watch a film.
So instead of inflicting cheesy 2 minute trailers on us at the movies, just release the first 15 minutes of your film online as a torrent. Let people share it anyway they want.