Japan’s Stereo (Sour)
Sour have released a new music video.
Incidentally, the word "released" in that previous sentence could easily have been replaced by a verb like "uncorked", or perhaps "unleashed". The project deserves that much drama - it’s less of a video and more a state-of-the-art web extravaganza. To view it you go to a specific website, input your Facebook/Twitter/webcam details, and let the thing take over your life.
It’s fun, interesting and more than a little bit scary; click below to take the plunge.
Sour are making something of a reputation for themselves. They’ve already blown the internet’s collective mind once with their video for aa ("Tone of Everyday"). It shapes a collection of webcam footage into some incredible patterns.
It’s strange though, that here we are, this far into an article about a band, with no mention of the actual music. That’s Sour’s problem; they’re in danger of becoming known as a technological art project, rather than musicians. It’s a crying shame too, as they’re really quite wonderful. Internet comments highlight the problem: "Fun video and idea, which was entertaining to watch. Problem was it’s a mediocre song, with horrible singing," says one viewer.
I thought the same thing about the singing, at first. The voice in question is a flawed, cracked, fragile thing. It was only over time that its emotive power became apparent; without it, Sour would have much, much less impact. Unfortunately, most of the Internet doesn’t give the band enough time to let them reveal their more subtle charms; they watch the videos once and move on.
Perhaps people reading this with 3 minutes to spare wouldn’t mind trying out the music itself. Watch the videos on YouTube, then minimise the window. Don’t watch, just listen.
If you find something you like, then go ahead and investigate aaaaaa ("Ensemble"), the band’s recently-released third album.
Sour’s homepage: sour-web.com
Posted: December 19th, 2010
at 6:51pm by mnp
Tagged with video, twitter, music, youtube, Japan's Stereo, sour, interactive, facebook, mirror, tone of everyday
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Japan’s Stereo (AKB48)
The most famous band in Japan right now is AKB48. That’s not a conclusion I reached via any sort of statistical analysis; it’s just obvious. Their faces pop up on any television show or magazine cover you might happen to glance at. To live in Japan and avoid them you’d have to be living as a blind, deaf hermit, deep in some obscure mountain wilderness.
Part of the reason for the band’s omnipresence is their strength in numbers: that "48" isn’t meaningless. Never mind media coverage, they practically have enough members to visit each fan in person. Their music videos are a cuteness overload on par with a puppy-dog stampede. There are enough bright colours and dazzling smiles to give you a migraine.
This innocent, cheerful aesthetic is, while typical of Japanese pop acts, in direct contrast to the current Western style. Britain and America have taken the 90s "Girl Power!" ideal from the Spice Girls and run with it, ending up in a scarily aggressive place where fiercely "independent women" sing about ripping men’s testicles off even as they jiggle barely-concealed flesh in front of them.
The interesting part is that this rampant sexuality exists just as strongly in AKB48’s happy, smiley world. Their most-viewed video on YouTube, May 2010’s "aaaaaaaaaaa" ("Ponytail and Scrunchy"; see below) starts with a peek inside the ladies’ changing room, where a scary dog chases our scantily-clad protagonists into the showers. This sort of shamelessness is simple pop-star maths: the more boys who want to put bits of themselves inside the AKB girls, the more singles, concert tickets and merchandise is sold.
Speaking of merchandise, the available products take creepiness to a whole new level. Take, for example, the "AKB1/48" dating simulation video game, in which you can view various recorded-to-camera clips of the girls shyly confessing their love for you. The "Premium" version comes with, among other things, life-size lip-prints taken from all 48 mouths.
Of course, these are just symptoms of the obvious fact that AKB48 is an elaborate piece of marketing. But rather than being disgusted by this, I’m instead struck by a sense of respect at how skilfully the girl band concept has been shaped for maximum exposure and, presumably, profit. The groups stages daily performances in their native Akihabara. Fans are invited to vote for their favourite girls, who are then placed centre-stage in the next music video. Members regularly "graduate" the band, to be replaced by newer, fresher models. The actual songs are largely inconsequential. All that matters is encapsulated within the previous video’s astronomical view count - the economical fact that demand will always be met with supply.
I can’t stop watching.
Japan’s Stereo (using English)
"You can’t even understand what they’re saying!", parents complain of the almighty racket coming from their teenage offspring’s bedroom speakers.
The implied meaning is that music without comprehensible lyrics is as pointless as an inflatable dartboard. But where does that leave your average Japanese artist, or indeed any musician whose native language is less universal than English? If the listener is foreign, do a band’s songs become worthless? If a Japanese tree falls in an American forest, does it make a sound?
Perhaps the wish for a wider global appeal is what prompts many Japanese artists to sing in English. These days it’s rare to find a pop song that doesn’t at least stick some in the chorus.A Actual linguistic ability doesn’t seem to be especially important, leading to such original, insightful song titles as this:
["Baby Cruisin’ Love", by Perfume]
Often, English vocals from a Japanese artist are a pretty good sign that the singer in question doesn’t really have anything interesting to say. The country’s better lyricists use their own language, utilising their knowledge of its unique sounds and rhythms.
A good example is (Soutaiseiriron), who appear to create harmless, unhurried pop numbers with a cutesy feel. A closer examination of the lyrics, however, reveals a wide range of unusual topics, from time travelling lovers to philosophising ghosts. One song describes a schoolgirl’s unnervingly strong crush on her teacher - a plotline that gives Soutaiseiriron a sinister edge that is completely hidden from non-Japanese-speaking listeners.
Thankfully, cases like this are the exception rather than the norm, and removing the meaning from a song’s lyrics often does has little effect on a listener’s enjoyment. It’s not that Japan’s devoid of lyric-writing talent. It’s just that, as any racket-appreciating teenager knows, music is sound, not poetry. The instruments say as much as any vocalist, they just communicate in a language that doesn’t use words.
Posted: December 10th, 2010
at 7:05am by mnp
Tagged with music, japan, youtube, Japan's Stereo, perfume, english, japanese, lyrics, soutaiseiriron, 相対性理論
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Japan's Stereo (I'll Be Your Mirror)
This column is about the pop stars shining down from Osaka’s building-sized TV screens. It’s about the nervous teenagers performing for the first time at some obscure Shimokitazawa livehouse. It’s also about everything imbetween: the guys busking on the streets for change, or the punks spitting bile on grimy basement stages. In short, it’s about everything that comes out of Japan’s stereo.
November’s best music news was the announcement of All Tomorrow’s Parties’ first Tokyo concert. If you happen to be a British music nerd then you already know who they are - a company named after an old Velvet Underground single that consistently books the bands you thought you’d never get to see.
Their Japanese debut is named "I’ll Be Your Mirror", after the B-side from that same Velvet Underground single. The line-up includes a handful of typically cool-as-hell western groups; Fuck Buttons are bringing their multi-coloured noise/trance, and post-rock luminaries Godspeed You! Black Emperor have been tempted out of retirement. What’s more interesting, however, is the selection of native Japanese bands that have been chosen.
They’re not interesting because they’re surprising - everyone appearing at I’ll Be Your Mirror has performed at an ATP event before. They’re interesting because they offer a western perspective on what good Japanese music is. In my own (foreign) opinion, the concert assembles some incredible talent.
Boris, for example, are louder than an exploding aeroplane. Melt-Banana are the spaceship than shot it down, and Boredoms are aliens watching from afar.
It’s all utterly unique; an extraordinary treat for the audience. But who will that audience be? Tourists and ex-pats, or Japanese music fans? The acts on show are veteran globe-trotters; perhaps more famous abroad than on home soil. Their names would be mere small-print on the posters for any Japanese music festival. Does Japan care which of its performers have done well in America, Britain and Europe? Or will this event simply cater to the well-travelled portion of ATP’s fans, who just happen to be in Tokyo?
I’ll Be Your Mirror reflects opinions on February 27th, at Studio Coast.
Posted: November 30th, 2010
at 7:29am by mnp
Tagged with video, music, japan, youtube, melt-banana, all tomorrow's parties, atp, i'll be your mirror, tokyo, Japan's Stereo
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Livestream of The Web 2.0 Summit
Posted: November 17th, 2010
at 5:26pm by Koookiecrumbles
Categories: youtube,web,development
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Paper Airplane Flight
Posted: November 10th, 2010
at 8:19pm by Koookiecrumbles
Categories: youtube,design,diy
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The Making of ‘The Astronaut’s Birthday’
Posted: October 22nd, 2010
at 7:51am by Koookiecrumbles
Categories: youtube,art,film,contemporary
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Allen Vandever on Turks Friends TV
At my opening at Smart Gallery on Clark in Chicago, I met Turk who invited me to be on his podcast- check out Turk’s Friends on Arts Entertainment TV here… - Allen Vandever
Posted: October 21st, 2010
at 2:44pm by Koookiecrumbles
Categories: youtube,contemporary,events
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