Curation And The Human Web

The human element is important but it’s expensive, which is why Silicon Valley tech companies favor software and machines. Silicon Valley investors fund businesses that are scalable, that can be expanded by simply adding more servers and software.

People-based businesses are not scalable in the same way - you need to hire more people to do more. People add complexity, require management, vacations, and labor costs always trend up. In comparison, servers and software costs keep falling and their productivity increases.

The cheapest way to add a human layer is to improve machine aggregation by taking clues from what people do online, what they share, what they write, and what they discuss.

That’s why tech companies talk about the "social web" and social graphs. These are ways of improving their technologies without having to employ people.

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Posted: November 17th, 2010
at 10:14pm by Koookiecrumbles


Categories: web,development

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