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Puma has published a paper detailing its impact on the environment, becoming the first major corporation in the world to do so.
The combined cost of the company’s carbon emissions and water used in 2010 was €94.4 million / £82.9 million. The figure included both Puma itself and its suppliers.
The sports and leisure group said that they expected the report to help it build "a more resilient and sustainable business model" and to prepare for environmental taxes that could potentially occur in the future.
Puma’s chief executive Jochen Zitz said at the launch of the environmental profit and loss accounts: "Sustainability is essential to the health and future of our business. The business implication of failing to address nature in decision making is clear - since ecosystem services are vital to the performance of most companies, integrating the true cost for these services in the future could have significant impacts on corporate bottom lines." (Source)
As Ross Perlin writes in this sharp new study, today’s teens and twenty-somethings have been taught that they must first work for free if they ever hope to get paid—and they are getting a raw deal. In what he bills as "the first book-length analysis of internships," Perlin puts the annual value of intern labor at a conservative estimate of almost $2 billion, performed free of charge, often for companies that could probably afford a minimum-wage employee or two.
The economic and legal problems with this arrangement are glaring. Internships exclude those whose families cannot afford to support them; they displace paid workers; they allow companies to dodge liability and colleges to cash in on "internship for credit" tuition dollars. Perlin is at his best delineating the systemic flaws of an "intern nation." It is satisfying—I say this without rage or resentment, I think—to see obvious truths forcefully articulated and persistent myths dispelled.
A couple years ago Tim O’Reilly invited a Web 2.0 expo audience to "stop throwing sheep" and start doing something worthwhile. More recently, a post with the title America Lacks Meaningful Innovation went so far as to question the ability and willingness of American companies (particularly web companies) to be innovative.
Nearly three years on and today we’re throwing birds instead of sheep. Damn angry ones for that matter. Nevertheless, the point could be made that we’re still throwing animals instead of doing something supposedly worthwhile (as a typical web startup isn’t exactly revolutionizing health care, the energy industry, the environment, or other highly important areas for the future of civilization).
It could be argued however that entertainment is an important part of life. Granted entertainment doesn’t do anything as necessary and urgent as curing cancer, but it isn’t as though the expectation that every entrepreneur should focus on such a noble and almost unattainable problem is there either. Furthermore, innovation can - and does - happen even in places where you don’t expect it.
Tony Wheeler, the co-founder of Lonely Planet. The story of Tony and his wife Maureen beginning Lonely Planet is an incredible story. It begins in 1972 when, for their honeymoon, Tony and Maureen traveled from London, across Europe, through Asia and eventually found themselves in Sydney. When they arrived in Sydney they were asked so many questions about their journey they decided to take their notes, add some research and turn it into to a book. As they say, the rest is history. (Source)
Trisse co-founder and CEO Tyler York shared an interesting insight with me recently: VCs don’t invest in food. The food "industry" is simply too fragmented and difficult to tame—hence the reason I put "industry" in quotation marks, as if there’s only one. But that didn’t stop York and his co-founder Justin Pincar from starting a business that takes local food national. The site,Trisse.com, offers deals of 25% to 75% off of artisan foods like handmade pastries and chocolate, and today the site launches in beta.
Of course, artisan foods—and services that market artisan foods—are nothing new. Sites like Abe’s Market and Foodzie are fairly comprehensive online food marketplaces that give merchants a space to advertise their tasty wares, like handmade jam, sauces and seasonings, and desserts. The difference is that Trisse will not be an online marketplace, but a Groupon-like deal service for discovering great artisan foods that are vetted by the Trisse team for quality and taste. (Source)