At the inaugural GigaOM RoadMap for 2011 conference it was a pleasure to hear influencers in the connected tech arena discuss the new standards that importantly are happening today and will be reaching mass audiences in the next 5-10 years. The value chain of creators and moderators is moving farther and farther away from mega companies (who are squandering to protect licensing rights) to small teams of personalized directional players in places like India. With advances in personalized human health care and easier to use industrial design, there is an increasing thirst for understanding how to humanize a super enthralled society from the waves of recommendations and gifting.
Jack Dorsey of Twitter fame, mentioned a Hakim Bey notion of temporary autonomous zones and how we are moving back to this facilitation. With a big problem being the creative itself, some see the cluttered world as place where a CBS can come out on top out of the muffle of the rising artisan movement. Om Malik noted that if you are in the media business, you might as well have something to sell… It seems as though we are moving from an ownership society to an access society, from a binary world, to somewhere in between. The uncanny valley was a topic of discussion as was the large amount of leverage that intellectual capital can have even for a small company without traditional merit.
Is the professional world going to trump the world of knitting? Is annotation of Second Life like book experiences going to shape future meta-data? The cloud is the mover here folks, and there is much to look forward to as we are still in early days…but will the canary begin to show some life?
Some ideas from the conference with, Om Malik, Mark Rolston, Richard Nash, Hosain Rahman, Matt Mullenweg, Frank Moss, Jack Dorsey- featured by myninjaplease.com:
In a recent study performed by National Restaurant Association, 59 percent of customers said they would likely visit a food truck of their favorite restaurants:
The idea for the restaurant, Kimchi Grill, wasn’t just a case of the entrepreneurial spirit getting the best of him. Lee had the lease to the restaurant space before the first person lined up for a kimchi dish from the truck. The truck was a way for Lee to test out the recipes, build excitement, a beta test for the restaurant launch. (::Read more::)
Yet 90% of people I meet in the startup community do just that, by building the 900th consumer internet/photosharing/social/mobile application. Out of the thousands of people in that race, you can bet at least 10% are Olympic-level software developers and product managers. People that deploy code to production 30 times a day. That’s what it takes to win in consumer internet.
Entrepreneurs will need to incorporate, so here are some important steps that most people ignore when first starting out.
If you wondered how people win, they failed to get there. FailCon is bringing together 20 speakers and a series of workshops to study the failure process. Happening October 24th, 9:00a - 6:00p at Hotel Kabuki, SF, it is bringing to light the often tabooed use of the term failure.
As an entrepreneur, you will inevitably encounter failure; it is overcoming it that is the biggest challenge. At FailCon, we help you do just that. Join founders and partners from MySpace, Uber, Cuil, Airbnb, Khosla Ventures, MindJolt, KISSmetrics, PBworks, Second Life, Mohr Davidow Ventures, and more as share advice on how to reach success.
Past ninja speaker from 2010 and teacher legend, Steve Blank, offers some insight about start-up customer development and the role of the pivot (from 30 years of experience mind you):
So why attend a conference about failing as opposed to winning? Because it is refreshing to see the leaders of the tech world to talk about their bumpy path as opposed to a course that just happened exactly as it was supposed to (does that happen at all?).
MNP will definitely be checking out The Failure of Business Models and Negotiation - How To Not Fail At Getting Your Way. As you may or may not know, we embrace failure- if the resident ninja is seen with a broken computer in tote, you will know that they are failing to success and say what’s up! We hope to be able to learn from FailCon about………monetization- I know, outlandish right? Something that has eluded the ninjas in this part of the blogosphere…
Ed. note: Over the past five years, the look and feel of myninjaplease.com has been updated numerous times and for those that have stuck with us through our early days of coming off like a science project (no, really) and to where were at today, know that we have a long way to go! What better way then to continue on then to learn from the pitfalls en route to building something better the next time.